Threads, the new text-based messaging app on Instagram, has experienced a remarkable surge in signups within its first 48 hours. As indicated by the number badges on Instagram profiles, there are currently over 73 million accounts on the Threads app. At this rate of user adoption, Threads is expected to reach 100 million users in just a couple of days, surpassing the growth rates of popular platforms such as ChatGPT, TikTok, and Instagram.
Threads is gaining traction rapidly, with Meta CEO Mark Zuckerberg revealing that the app had already amassed 30 million sign-ups within 24 hours of its initial launch. One key advantage of Threads is its integration with users’ existing Instagram accounts, allowing them to tap into their established audience from day one. This makes it an appealing platform for social networking.
Twitter, in response to the rising competition posed by Threads, sent a letter to Meta, suggesting the possibility of legal action and insinuating that former Twitter employees with access to trade secrets were hired by Meta. Twitter CEO Elon Musk addressed the potential lawsuit on Twitter, emphasizing that competition is acceptable, but cheating is not. Musk and former Twitter CEO Jack Dorsey even engaged in lighthearted banter about the emergence of Twitter alternatives.
Interested in trying out Threads? The app is available for download on the App Store and Play Store. iOS users can locate Threads by searching for its name, followed by “P92,” in the Instagram app’s search bar. This will provide a ticket that directs users to the App Store, where they can download Threads. The app also has a home on Threads.net, where users can find the download page and public profiles.
Once you have downloaded Threads, signing up is a breeze. Simply enter your Instagram username to create your account. During the signup process, you have the option to complete your public profile and follow the same individuals you follow on Instagram. Once inside the app, you can explore your home feed, search for new people to follow, and access your notifications. User profiles feature separate tabs for Threads and Replies, and verified Instagram accounts retain their verification status on Threads.
To help promote their Threads account and attract followers, users have the ability to share Threads as Instagram Stories. This allows for broader visibility and encourages engagement with your new account.
Threads has even released an official dictionary so that users can familiarize themselves with the app’s trending terms and concepts. This dictionary can be found on the official @threadsapp account.
However, some users have expressed concern regarding the app’s privacy disclaimers, which outline the data that may be linked to your identity. Jack Dorsey, in particular, tweeted about the app’s data requirements, drawing attention to the issue. PrivacyHawk CEO Aaron Mendes remarked on the extent of data collection by Meta and its implications for users, highlighting that while the Threads app discloses potential data collection, it does not necessarily mean that such data is collected from every individual.
If you have concerns about privacy and wish to delete your Threads account or profile, you have a few options. Due to its integration with Instagram, deactivating your Threads profile involves deleting your Instagram account. The Threads team is exploring the possibility of allowing users to delete their Threads profiles separately, but for now, deleting your Instagram account will deactivate your Threads profile as well.
With over 30 million users already on Threads, you’ll find a diverse array of individuals, including celebrities, influencers, brands, and even leading sources of SEO information like Search Engine Journal.
Threads received pre-launch promotion through Instagram, with Instagram CEO Adam Mosseri and the official Instagram @creators account broadcasting the upcoming release to their channel members. According to a poll conducted on Mosseri’s IG Updates channel, over 16,000 members expressed their intent to sign up for Threads that week. Additionally, nearly 14,000 users have followed the official @threadsapp account on Instagram. Threads also offered a pre-order promotion through the App Store, notifying iOS users when the app was available for download. Influencers who received early access were provided with a guide on how to promote the app leading up to its launch.
Interestingly, this is not Instagram’s first foray into the realm of Threads. In 2019, the platform introduced a camera-centric messaging app called Threads, which allowed users to share photos, videos, and status updates exclusively with their close circle of friends. However, this version of Threads shuttered in 2021.
As Threads continues to evolve and gain momentum, it presents itself as a promising alternative to other social media platforms. Stay tuned for more updates regarding the app’s launch and development.
As an AI Guru and paraphrasing expert, I find the emergence of Threads to be a fascinating development in the social media landscape. With its integration with Instagram and the ability to tap into users’ established audiences, Threads presents itself as a compelling platform for social networking. However, it’s important to remain vigilant when it comes to privacy concerns and data collection practices. It will be interesting to see how Threads evolves and whether it can effectively compete with established players in the industry. For more news and insights on technology and AI, visit the GPT News Room at https://gptnewsroom.com.